Work on strengthening provincial health promotion underway

The training also highlighted the problems encountered at the provincial level and how to disseminate accurate and timely information to the general population to avoid uncertainty and unnecessary fear among the general population.

The National Health Promotion Division of the Department of Health and Medical Services has started its provincial support to scale up the provincial capacity for more strategic interventions and activities to generate and generate increased demand for services and health products focused on preventive measures, such as COVID-19 vaccines.

Last week, the national health promotion team, led by director Adriana Leamana, was in Gizo, Western Province, to provide training on risk communication (CR) to health promotion workers. the health of the province.

The training included empowering provincial risk communication staff on how to manage public perceptions using different risk communication strategies, outrage management and crisis communication, pre-advocacy and health education.

The training also covers identifying and addressing gaps in vaccine communication and how to effectively conduct communication activities to promote uptake of COVID-19 vaccine to different target audiences based on age and issues. underlying health issues.

Along with work on hiring new volunteers to support vaccine promotion, the training expanded to inform important messages about the COVID-19 vaccine to be used to effectively encourage the public to get vaccinated and fight the disease. fear and anxiety which continue to influence the reluctance to vaccinate.

Mr. Leamana stressed that the training will be extended to all other provincial health promotion agents, their volunteers and communication partners at the provincial level so that resources can be easily mobilized for the implementation of CR activities.

“At the national level, we will also convene members of the national communication working group, which included communication and health implementing partners such as the media, nongovernmental organizations, technical health agencies. to see how we can best use limited resources and effectively deploy communication. to support the national rollout of the vaccine, ”said Leamana.

He explained that with the initial rollout that prioritizes certain groups to receive vaccines first, communication activities have been limited to those priority groups, but now that it is open, communication activities are also going to s ” extend in terms of audience reach and extend to all relevant communication partners.

The training also highlighted the problems encountered at the provincial level and how to disseminate accurate and timely information to the general population to avoid uncertainty and unnecessary fear among the general population.

This effort to build the capacity of the provincial health promotion officer to support vaccine deployment is being implemented alongside ongoing communications activities promoting COVID-19, which include radio spots on FM stations. , billboards and digital boards along the city, awareness and promotion of vaccines in various organizations and private sector companies.

Health Promotion will soon launch and roll out an online campaign to further raise awareness and promote COVID-19 among internet and social media users as soon as all the necessary preparatory work is completed.

The Health Promotion Division of the Ministry of Health invites organizations and communities to send their requests for vaccine awareness and promotion in their organizations, offices and communities.

You can contact Health Promotion on 25205 to arrange this.

Source: MHMS Media

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